Online banking continues to grow apace in Ireland with AIB’s Internet Banking service showing significant growth. The number of customers using Ireland’s leading Internet Banking service* to make regular banking transactions, payments and purchase financial products online continues to increase. During the traditional holiday month of July, there were over 5 million customer log ins to the service. This represents a growth of over 25% from 2007 with an average of 170,000 customer log ins every day.
The convenience of AIB’s Internet Banking service continues to drive online payments with an overall rise of 20% year-on-year, reaching 1.5 million internet payments in July. Personal customers especially are embracing the online capability with a
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20% increase year-on-year in the Mobile Top Up service
- 28% increase year-on-year in domestic transfers to friends and family
- 40% increase year-on-year in international payments
This strong growth in online payments appears to mirror a drop off in the level of personal cheques now being written.
The trend for purchasing financial products online is also showing strong growth with www.aib.ie proving to be a key destination for customers. With an ever increasing range of products and services online, sales in 2008 have already reached the total for all of 2007. This has been spurred on by the recent introduction of some products that are available exclusively online such as the ‘CLICK’ Visa Credit Card and the ‘Online Notice Deposit 7 Account’.
In addition, AIB customers have embraced the eStatement initiative, opting out of paper to receive their statements online. As a result, over 1 million eStatements will be delivered in 2008, helping customers to do their bit for the environment.